Creative Director

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Marketing Strategy

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Canadian 🍁

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Team Management

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Social Strategy

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Nice Person ✌️

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Budgeting

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Creative Director 〰️ Marketing Strategy 〰️ Canadian 🍁 〰️ Team Management 〰️ Social Strategy 〰️ Nice Person ✌️ 〰️ Budgeting 〰️

CREATIVE DIRECTOR & MARKETING LEADER

  • 15+ years of experience at Netflix and MTV/Viacom managing creative teams, including designing, executing, and scaling global marketing and social strategies to connect talented creators with passionate communities.

  • Proven ability to express a creative vision across mediums, employing reverence for fan culture and impactful, authentic storytelling that’s produced Clio and Emmy award-winning campaigns.

  • Adept at managing concurrent, high-visibility projects and cross-functional collaboration (marketing teams, product and program managers, business leaders, partners, agencies, freelancers) to drive and improve multi-dimensional, strategic programs while maintaining creative integrity.

  • Strong communications and data analytics skills to gain stakeholder alignment, present campaign results to senior leadership, and provide feedback to optimize marketing initiatives.

  • Demonstrated competencies in:

    • Brand, Campaign, & Social  Strategies

    • Creative Direction

    • Team Building & Management

    • Audience Segmentation & Targeting

    • Data-Informed Decision-Making

    • Customer Acquisition & Engagement

    • Project & Budget ManagementSuccess

    • Metrics & KPIs

    • Stakeholder & Talent Management